In celebration of their limited edition Blazin’ Buffalo flavoured tortilla chips, Doritos invited Instagram users to become their own cowboy.

After 18 months of no live music due to COVID-19, Doritos wanted to unpause it by giving the British public a chance to win free tickets to the Strawberries & Creem Festival.

By scanning a QR code found on promotional posters across the UK, members of the public could watch an AR portal giving a hint of what the festival had to offer before being directed to page to enter the competition.

For the premiere of Eating Our Way To Extinction, a documentary narrated by Academy Award-winning actress Kate Winslet about our society’s environmental and ecological challenges, the producers wanted to keep their guests engaged with this effect they could share with their followers.

At the premiere of their police procedural miniseries Vigil, the BBC invited their guests to witness the full scale of the submarine set designed for the show with this elaborate augmented world effect.

Jewellery brand Missoma launched their collection – a collaboration with gender fluid fashion designer Harris Reed – with this Instagram filter that brings butterflies to life with your back-facing camera, with the option to take a selfie with your front-facing camera.

The filter was based on the concept of the dual-gender butterfly, to reinforce the brand’s message of fluidity, self-expression and acceptance.

To bring the 2021 Juno Awards to viewers at home who couldn’t attend due to COVID-19 restrictions, users could use this filter to pretend to be one of the award winners on-stage themselves.

Control the reaction of your imaginary audience with custom sound effects that are also available with this Instagram filter such as cheering and booing.

For the 2021 Juno Awards which couldn’t take place in-person due to COVID-19, the organisers engaged users at home by giving them a chance to embody four iconic Canadian artists – The Weeknd, Oscar Peterson, Shania Twain and Alanis Morrisette.

Try it yourself to channel your inner star!

KitKat embraces its vegan audience with this ‘plant-based’ face filter in association with its vegan chocolate bar range. Open your mouth wide open to enjoy your KitKat break!

See how fast you can light-up T-Mobile’s augmented reality 5G network in this mini-game available on Instagram.

We worked with PwC to create this report which shows financial forecasts in the form of a piggy bank.

This AR try-on experience allowed users to try products from Charlotte Tilbury’s ‘Pillow Talk’ range, including mascara to highlight length and volume of eyelashes, as well as a range of lipstick shades.

Wahaca wanted to showcase the vibrancy and deliciousness of Mexican food by bringing it to life with an AR menu, in a way that paper table menus couldn’t.

Customers could scan a QR code to bring their menus to life as part of an AR world effect, receiving pop-up info about the dishes’ ingredients, allergens and sustainability practices.

To celebrate the first appearance of a royal tiara at auction at Sotheby’s, they wanted to create a social media filter that generated buzz around the auction, by allowing their 3.8 million Instagram followers to virtually ‘try on’ the diamond and pearl headpiece.

For the biggest auction of an Old Master in the history of Sotheby’s, they wanted to create an augmented reality museum exhibition experience that engaged with followers and spread the word about the auction.

The resulting AR art effect allows users to get up close with Botticelli’s masterful ‘Young Man Holding a Roundel’ and even glam up their environment by placing the painting on their walls.

Bayer wanted to enhance their customer service by making it easier for farmers to learn how to use their new reporting system.