Powering virtual commerce

Burlington - AI-powered DOOH video ads

Burlington needed a fast, cost-effective solution for the creation of video ads for their summer savings campaign.

Powered by a custom-built Gen AI agent and AI-first workflows, we created 2 dynamic anamorphic DOOH templates that allowed the client to automatically generate custom video ads for a range of products – without the need for a huge upfront investment or a large team. The client can now create further videos for any product across 28 screen locations in Minneapolis by simply swapping out the 3D model and customising the messaging as desired.

Maybelline - #LiftMyMood

Maybelline wanted to create an AR campaign that raised awareness about the new Maybelline Lifter Gloss.

We built a TikTok Branded Effect that allowed users to try on the Lifter Gloss while partaking in a fun TikTok Hashtag Challenge. Users were able to begin trying three different shades of Lifter Gloss, alternating between them by simply pouting, while dancing along to a choreography.

The campaign received over 3 billion overall impressions.

Speedo - Virtual try-on goggles

Speedo wanted an AR feature that allowed customers to try on 35 separate swimming goggles. We produced an AR effect that offers customers an easy way to visualise the goggles on their faces when shopping online, empowering them to make smarter purchasing choices. As a result, Speedo expect to see fewer returns from online sales.

Purina - Felix the cat

This fun augmented world effect from Purina allowed users to place the beloved Felix the Cat in their environment and interact with it with three options: jump, paw and roll.

Louvolite - Blinds visualisation

Louvolite wanted to provide a blinds visualisation tool for sales agents and customers using their ecommerce mobile app.

We built an AR visualisation experience that allows users to place blinds on their window by selecting the corners of their window to place the blinds. This feature allows users to customise the exact size of the virtual blinds based on their window size.