Augmented Reality Collaborative Platform Poplar Raises Half a Million to Democratise AR

£500,000 Backing for Leading AR Community Platform. EIS fund Haatch Ventures leads half million investment in Poplar to accelerate the uptake in ‘next gen immersive content’.  LONDON – April 4th 2019 – Cutting edge Augmented Reality (AR) community platform Poplar has raised £500,000 to accelerate uptake of the ‘next era of content creation.’ The platform, which combines…

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6 Must-Watch Videos to Kick-Start Your Career as an AR Creator

First the obsession hits when you try AR for yourself; next, you’re waking up in the middle of the night to jot down another idea you just had for an AR experience. The rest, as they say, is history (well, the future, really). Whether you’re just starting out or have built something already – if…

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How AR Is Set To Transform Our Everyday Life

In the last post, we talked about transporting fans of entertainment into novelty experiences for promotion and inspiring people to learn about new information and look beyond what they already know. However, apart from these one-off engagement campaigns, there are plenty of powerful applications for AR in our daily lives.  (Image Source: iDropNews) Let’s say…

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Where is AR Headed Next?

Valued at £4.5 billion in 2017 (Mordor Intelligence, 2018), the Augmented Reality market is set to disrupt the technology industry. Presently, AR content is used by many industries to add a zing to their customer-interaction activities but the future of AR promises to provide much more functional uses for many other industries. So while for…

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