It’s finally here! Facebook just announced the launch of Spark AR’s public beta on Instagram, giving the entire world the ability to publish their own AR effects on the social media platform. Until yesterday, the ability to publish AR effects on Instagram was limited to independent AR creators, but this update means that brands will
Every augmented reality platform comes with its own set of features and benefits. In this infographic we go over what kinds of campaigns each augmented reality platform is best suited for.
These AR statistics are further proof of the impact that augmented reality has already had and of the success it will bring to many industries. The AR industry is already large and is expected to only get larger, especially with instagram releasing AR effects this summer.
Instagram is opening up AR effects on their app to brand this summer (2019). Find out how this changes the AR industry so far and what effects it has on brands. This will increase brand’s customer engagement greatly and the content is easy to create.