Category - Luxury

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Augmented reality art gallery, museum & retailer experiences: 6 cases
According to an international survey on consumer tourism choices in a post-pandemic world, people can’t wait to get back to museums and galleries. However, to cater to individuals who may not feel confident venturing out to an art gallery just yet, as well as those who have embraced new technologies such as virtual reality (VR)...

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How augmented reality jewellery try ons supercharge sales for retailers
Augmented reality (AR), a technology based on enhancing the real-world environment with computer-generated elements, is quickly gaining traction across many industries, including retail. From makeup to furniture to eyeglasses, many brands are already empowering their customers with the ability to experience products through AR and 3D modelling before they make a purchase. The reason why...