3 ways you can use 3D and AR for customer service
3D and augmented reality (AR) are often talked about in the context of sales. This is not surprising—technologies like these have been proven to drive conversions and reduce returns by enabling customers to visualise products before purchase. However, it’s not just sales and marketing teams that can benefit from 3D and AR. Many brands are...
Augmented reality education: 5 solutions for more immersive learning
Even before the COVID-19 pandemic, bringing education up to date with technological developments was high on the agenda for many educators. Through technologies from artificial intelligence (AI) to virtual reality (VR) to augmented reality education (AR), future-forward teachers and training managers have been pioneering new learning methodologies for quite some time. However, as the world...
Domo Arigato, Mrs. Roboto
I tend to have lots of silly ideas, and Mrs. Roboto is no exception. The idea emerged while thinking about how to take advantage of Facebook’s Spark AR to connect computer vision technology to the physical world. Fortunately, I’d been introduced to the Neopixel add-on to the BBC micro:bit a few weeks earlier by my...
What augmented reality platform should you use? [infographic]
Every augmented reality platform comes with its own set of features and benefits. In this infographic we go over what kinds of campaigns each augmented reality platform is best suited for.
11 must-read augmented reality books
The 6 books discussed in this post will change your current view of AR through highlighting different examples and ways the industry is evolving. They reference AR as an area in the technology industry and as an industry itself.
6 videos to kickstart your career as an AR creator
These 6 videos will give you a huge leg up when starting your career as a creator. AR is an emerging technology and getting started with it is not that easy. Snapchat and Facebook’s online studios are the most well known, but in this post we highlight many other good alternatives.