In the last post, we talked about transporting fans of entertainment into novelty experiences for promotion and inspiring people to learn about new information and look beyond what they already know.
However, apart from these one-off engagement campaigns, there are plenty of powerful applications for AR in our daily lives.
Let’s say in the future people widely adopt AR goggles. Everyone is wearing them. Knowing this, we can look at how AR goggles can improve basic everyday tasks.
Consider: As you shop for groceries, you are guided by silent, visual alerts directing you to your favourite items that are now on sale. When you get home, you make a salad. As you begin, a great recipe pops up showing you how to dice, slice and chop your purchased food, all hands-free! Suddenly, your puppy gets sick. Oh no! You ask for help. And without having to hold your phone, step by step instructions for administering meds appear. It’s everything you’d normally do (without a sick pet, hopefully!) now made simpler with AR.
(Image Source: Shiva & Dribble)
Here at Poplar our minds reel with all the potential possibilities for this technology. That’s why we’re starting and wasting no time. If you’re an AR creator who feels the same way, register with us now and let’s get to work! Because as they say, the future doesn’t just build itself.