of people say they expect retailers to offer an AR experience
want to access interactive content when pointing their phone at a product
higher likelihood for customers to buy when AR try-on is available
of retailers are already planning to use AR or VR
Featured case study
Speedo wanted an AR feature that allowed customers to try on 35 separate swimming goggles. We produced an AR effect that offers customers an easy way to visualise the goggles on their faces when shopping online, empowering them to make smarter purchasing choices. As a result, Speedo expect to see fewer returns from online sales.
We expect this AR experience to increase both in-store and online shopping intent, as customers feel more confident that their model of choice really suits them.