Augmented reality has been quickly gaining traction in the sports world. AR is being used across the board to improve broadcast coverage, enhance the fan experience, promote sports events and sponsors’ products and even train athletes. At this time, AR is particularly powerful for marketing use cases, due to the fact that there are currently
AR is all the rage right now, grabbing headlines worldwide and invading our social media feeds. From education to online shopping, we are seeing a lot of innovations in the AR space and all the major tech players investing massively into AR, including Apple, Facebook and Google. In fact, Google has just released Augmented Reality
There’s no doubt that AR is a rapidly growing industry. Big names such as Snapchat and Facebook are helping to fuel this growth by providing their own tools, which allow creators to build their own AR experiences. One such creator is Clay Weishaar, aka WRLD SPACE. When Clay messaged us on Poplar’s Instagram account, I
There is no question that AR is an incredibly powerful and innovative tool, but its adoption can sometimes feel a little slow, particularly when it comes to brands. Perhaps one of the main reasons is that AR can still pose certain barriers to adoption, as it often requires users to have a particular app installed,
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These 6 videos will give you a huge leg up when starting your career as a creator. AR is an emerging technology and getting started with it is not that easy. Snapchat and Facebook’s online studios are the most well known, but in this post we highlight many other good alternatives.
AR goggles and other wearable forms of AR could transform our everyday life greatly. They allow people to access their technology in a hands-free way, which would simplify most tasks and use the time spent on them more efficiently.
AR’s future is currently being decided by big companies who see the potential in AR. Designers are trying to increase the use of it into more functional industries, not just for entertainment or marketing. They want the content to be informative but presented in an entertaining way.
Poplar provides insight to AR, an emerging new technology. Find out in this post what augmented reality is, where you have seen it before, and what formats it is present in. Most people use AR frequently and never realize it, so we want to bring attention to how it affects people’s everyday life.
Poplar helps creators and brands create AR content through a virtuous AR ecosystem. We offer resources to creators so that they can learn how to create in AR in a simple way while interacting with other creators. Poplar strives to make AR content creation a smooth, hassle-free process.