The makers of Aladdin the Musical recently published an AR experience using Facebook, which allows users to immerse themselves in the world of Aladdin. By using AR and creating easily shareable content, they can increase their word-of-mouth and recognition greatly.
AR marketing is providing brands a more engaging way to communicate with their customers. Many benefits have already come out of AR marketing and more are due to come. The AR industry is rapidly growing and is going to have big effects on how brands market their products in the future.
AR is set to disrupt the travel industry through the introduction of many useful applications that make travel an easier process. Airlines have benefited greatly from it and other areas of the industry are following their lead. The travel industry is set to develop more functional uses for AR in the near future.
Poplar is a platform that works to connect brands with AR creators to evolve their branding and produce more creative content. Many global brands have already done work with Poplar to improve their audience engagement. AR helps brands tell a story through their media.
The 6 books discussed in this post will change your current view of AR through highlighting different examples and ways the industry is evolving. They reference AR as an area in the technology industry and as an industry itself.
These 6 videos will give you a huge leg up when starting your career as a creator. AR is an emerging technology and getting started with it is not that easy. Snapchat and Facebook’s online studios are the most well known, but in this post we highlight many other good alternatives.
AR goggles and other wearable forms of AR could transform our everyday life greatly. They allow people to access their technology in a hands-free way, which would simplify most tasks and use the time spent on them more efficiently.
AR’s future is currently being decided by big companies who see the potential in AR. Designers are trying to increase the use of it into more functional industries, not just for entertainment or marketing. They want the content to be informative but presented in an entertaining way.
Poplar provides insight to AR, an emerging new technology. Find out in this post what augmented reality is, where you have seen it before, and what formats it is present in. Most people use AR frequently and never realize it, so we want to bring attention to how it affects people’s everyday life.
Poplar helps creators and brands create AR content through a virtuous AR ecosystem. We offer resources to creators so that they can learn how to create in AR in a simple way while interacting with other creators. Poplar strives to make AR content creation a smooth, hassle-free process.